How do you know if your product team is performing?
This is a tricky question.
But warning signs are:
- Product feels like a black box:
- You’re spending a ton of money on your team
- You’re constantly struggling to get features out
- Features rarely deliver the impact you’re hoping for
As a CEO / product leader how do you respond?
- You diagnose what's holding the product org back
- You solve the root causes of underperformance
- You set the team up for success
➡️ You’ll dramatically improve the returns on your investment in technology
How do you identify these root cause problems?
Start with a 𝗣𝗥𝗢𝗗𝗨𝗖𝗧 𝗔𝗨𝗗𝗜𝗧:
- Identifies critical problems holding the product org back
- Uncovers quick fixes that can unblock teams
- Highlights capabilities that need building over time
The product audit breaks down overall product success into 12 major drivers across:
🎯 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 - Do we know what to build?
⚙️ 𝗘𝘅𝗲𝗰𝘂𝘁𝗶𝗼𝗻 - Can we build it?
👷♀️ 𝗣𝗲𝗼𝗽𝗹𝗲 - Have we got the right builders?
You assess each of these drivers on a scale:
- 𝗦𝘁𝗮𝗿𝘁𝗶𝗻𝗴 - Significant room for improvement
- 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗶𝗻𝗴 - Progress made, and more to be done
- 𝗠𝗮𝘀𝘁𝗲𝗿𝗶𝗻𝗴 - Mature product capability
Ideally this isn’t done by a single person, but by a small number of people both within and outside of the product org to give a 360 view.
The result is that you have a clear understanding of where you need to focus to increase overall product org performance and team velocity.
Hustle Badger Product Audit 
